“Crowdfunding” kao alternativni izvor finansiranja
DOI:
https://doi.org/10.46793/Rev26113.139MKljučne reči:
Crowdfunding, finansiranje, finansijske mogućnostiApstrakt
“Crowdfunding” predstavlja model grupnog finansiranja različitih tipova kompanijskih ili projekata javnih i nevladinih organizacija. U svetu su, deceniju unazad, alocirana značajna finansijska sredstva na taj način, a tipovi finansiranih projekata su najrazličitiji: od klasičnih profitno motivisanih kompanijskih projekata, do projekata lokalne samouprave, pojedinaca ili čak neformalnih grupa pojedinaca, koji su okrenuti zadovoljenju javnih potreba. S druge strane, motifs investitora su veoma različiti: od profita, preko neprofitnog finansiranja u vidu beskamatne pozajmice, pa sve do donatorskog finansiranja. Ovaj model alokacije finansijskih resursa bojažljivo je stigao i u naš region. Grupno finansiranje različitih tipova investicija u Srbiji nema dugu tradiciju. Ipak, imajući u vidu lokalnu ekonomiju, dostupnost projekata i kapacitet investitora, potrebno je podržati finansiranje na ovaj način. Svakako i ovo je vid za razvoj celokupne zajednice koji potpomaže alokaciju finansijskih resursa i od novca stvara kapital. Cilj rada jeste da proširi znanje o „Crowdfunding“-u, posebno ukazujući na njegov potencijal i izazove koji ga prate.
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