UPRAVLJANJE TRENAŽNOM TEHNOLOGIJOM I FINANSIJSKE KONSEKVENCE POVREĐIVANJA SPORTISTA
DOI:
https://doi.org/10.5937/Rev2196027AKljučne reči:
trenažna tehnologija, funkcije menadžmenta, finansijski efekti, sportske povredeApstrakt
Sportske povrede su sastavni deo bavljenja sportskim aktivnostima i one nastaju kako tokom treninga, tako i tokom takmičenja. Ekonomski aspekti i značaj povređivanja skočnog zgloba su ispitani na uzorku najplaćenijih fudbalera u svetu. Dobijeni rezultati ukazuju na funkcionalno nezavisan odnos između učestalosti i intenziteta povređivanja, s jedne strane, i hronološkog uzrasta, vrednosti transfera i igračke efikasnosti, s druge strane. Da bi se kvalitetno upravljalo trenažnim procesom u incidentnoj situaciji, potrebno je da se racionalno pristupi evaluaciji i tretmanu nastale povrede, kao i naknadnoj funkcionalnoj rehabilitaciji sportista, kako bi se minimizirali negativni efekti povređivanja. Još jedan aspekt povređivanja ima veliki značaj kada je ova problematika u pitanju. Naime, u najpopularnijim sportovima vrhunski sportisti ostvaruju astronomske zarade bavljenjem sportskim aktivnostima. Zbog toga njihovo odsustvovanje sa treninga i takmičenja ima i značajne finansijske konsekvence. Upravljanje trenažnim procesom danas zahteva značajno uključivanje funkcija menadžmenta zbog potrebe da se mnogobrojni faktori od uticaja na trenažni proces i njegove finalne efekte artikulišu na odgovarajući način i da se optimizacijom alokacije raspoloživih resursa postignu planirani ciljevi. Ovaj zahtev je sve prisutniji i zbog činjenice da se danas u vrhunskom takmičarskom sportu obrću velika finansijska sredstva, kao posledica sve vrednijeg sportskog proizvoda kojeg sportisti, sportski stručnjaci i sportske organizacije stvaraju.
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