Istraživanje potencijala za razvoj i aktivaciju zajednica u pozicioniranju startapa

Autori

DOI:

https://doi.org/10.46793/Rev24108093M

Ključne reči:

zajednica, startapi, istraživanje, angažovanje, startap ekosistem

Apstrakt

Startapi su novi način poslovanja koji se javlja u savremenom društvu. Jedna od najvažnijih karakteristika ovih kompanija jeste gotovo obavezno formiranje sopstvene zajednice. Na osnovu vrste zajednica koje će se proučavati, na konkretnom primeru će biti prikazano na koji način su određeni primeri startapa poslovali, privla- čili potencijalno okruženje i tržište. Svrha ovog rada jeste da doprinese razumevanju i prikazu poslovanja samih zajednica, ali i posledicama i prednostima koje zahvaljujući njima postoje.

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2024-12-31

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